Back to BlogDesign Fundamentals

What is SVG? Scalable Vector Graphics Explained Simply

SVG Genie Team6 min read

If you've ever zoomed into a logo on a website and noticed it stays perfectly crisp while photos get blurry, you've seen SVG in action.

SVG in Simple Terms

SVG stands for Scalable Vector Graphics. Instead of storing an image as individual colored pixels (like PNG or JPEG), SVG stores mathematical instructions for drawing shapes.

Think of it like this:

  • Raster image (PNG): "Color pixel 1 red, pixel 2 red, pixel 3 blue..." (millions of pixels)
  • Vector image (SVG): "Draw a circle at position 50,50 with radius 40, colored red"

Why SVG Matters

1. Infinite Scalability

SVG graphics look perfect at any size:

  • Tiny favicon (16x16px) ✅
  • Website logo (200px) ✅
  • Billboard (10 feet wide) ✅

Same file, always crisp. No pixelation ever.

2. Tiny File Sizes

A complex PNG logo might be 200-500KB. The same logo as SVG? Often 10-30KB.

Smaller files = faster websites = better SEO.

3. Code-Based Flexibility

Since SVG is code, you can:

  • Change colors with CSS
  • Animate with JavaScript
  • Edit in any text editor
  • Style different parts separately
<svg viewBox="0 0 100 100">
  <circle cx="50" cy="50" r="40" fill="#6366f1" />
</svg>

That's a complete SVG image—just text!

When to Use SVG

Use SVG for:

  • Logos
  • Icons
  • Illustrations
  • Diagrams
  • Infographics
  • UI elements
  • Charts and graphs

Don't use SVG for:

  • Photographs
  • Complex realistic images
  • Images with thousands of colors
  • When you need exact pixel control

SVG vs PNG: Quick Comparison

| Feature | SVG | PNG | |---------|-----|-----| | Best for | Graphics, logos, icons | Photos, screenshots | | Scales | Perfectly, infinitely | Gets blurry when enlarged | | File size | Usually smaller (10-50KB) | Larger (100KB-2MB+) | | Editing | Code or design tools | Pixel editing only | | Quality | Always perfect | Depends on resolution |

Simple rule: If it's a photo, use PNG/JPEG. If it's a graphic you drew or designed, use SVG.

Real-World SVG Examples

Company Logos

Almost every company logo you see on websites is SVG:

  • Apple logo
  • Nike swoosh
  • Twitter bird
  • Your bank's logo

Why? They need to look perfect everywhere—from mobile apps to giant billboards.

Icons

All those little icons in your favorite apps:

  • Menu hamburger
  • Settings gear
  • Download arrow
  • User profile

SVG keeps them crisp on retina displays.

Illustrations

Modern website illustrations are increasingly SVG:

  • Hero graphics
  • Feature diagrams
  • Process flowcharts
  • Decorative elements

Creating SVG Graphics

Traditional Method

  1. Open Adobe Illustrator or Figma
  2. Draw shapes and paths manually
  3. Adjust curves and anchor points
  4. Export as SVG

Time: 30 minutes to several hours Skill required: High

AI Method (2025)

  1. Describe what you want in plain English
  2. Choose a style
  3. Generate and download SVG

Time: 30 seconds to 2 minutes Skill required: Minimal

With tools like SVG Genie, you can create professional SVG graphics without design experience. Just describe your vision and the AI handles the technical complexity.

Using SVG on Your Website

Method 1: Inline SVG

<svg width="100" height="100">
  <circle cx="50" cy="50" r="40" fill="blue" />
</svg>

Pros: Styleable with CSS, no HTTP request Cons: Larger HTML file

Method 2: IMG Tag

<img src="logo.svg" alt="Company Logo" />

Pros: Cacheable, simple Cons: Can't style internals with CSS

Method 3: CSS Background

.logo {
  background-image: url('logo.svg');
}

Pros: Good for decorative images Cons: Extra HTTP request

SVG Accessibility

Make your SVGs accessible:

<svg aria-labelledby="logoTitle" role="img">
  <title id="logoTitle">Company Name Logo</title>
  <!-- shapes here -->
</svg>

Screen readers will announce "Company Name Logo" instead of ignoring it.

Common SVG Questions

Q: Can all browsers display SVG? A: Yes! All modern browsers (Chrome, Firefox, Safari, Edge) fully support SVG. IE9+ has basic support.

Q: Can I edit SVG files? A: Yes! In any text editor, or visually in Figma, Illustrator, or Inkscape.

Q: Do SVG files work in print? A: Yes, but convert to PDF or EPS for professional printing.

Q: Can SVG be animated? A: Yes! With CSS and JavaScript. Perfect for loading spinners, icon interactions, etc.

Getting Started with SVG

If you're a designer: Start creating in SVG instead of PNG. Your clients will thank you when they need the logo in a new size.

If you're a developer: Request SVG assets from designers. They're easier to work with and perform better.

If you're a founder: Use AI tools to create your initial brand assets in SVG format. You'll have flexibility as you grow.

Try creating your first SVG with AI—no design skills needed. Describe what you want, choose a style, and download your infinitely scalable graphic.


Related Articles:

Ready to create your own vectors?

Start designing with AI-powered precision today.

Get Started Free